Why Content Organisation is VITAL!

Andy often refers to “Content Organisation” as Information Architecture, but that sounds a bit complicated for what in essence is just saying “where do things belong” – that said Andy does tend to deal in websites with thousands of pages (so I may let him off with his jargon this time). Content Organisation is VITALLY important…

Tips for Planning Your KickStarter Campaign

Crowdfunding isn’t easy, but if you get the planning right you can make your life during the campaign just that little bit less stressful. In this article I want to share a number of tips and tricks I have learned during my experiences helping campaigns on KickStarter and Indiegogo – in particular the Oomph Coffee…

Challenge (20)16 – Ask Yourself This…

What Advice Would You Give The 16 Year Old You? I call this the Challenge (20)16 because I was asked recently by someone what advice I’d give to some uni students they were taking on for some work experience, and would I give them some workshops – it got me thinking about what advice I’d…

5 Ways To Create Better Online Content

Having a website is an essential business tool nowadays if you want to succeed and stay ahead of the game. But having a good-looking site is no longer enough, you need to push it further and actively drive your company forward by attracting customers to your site.

How to create a better about us page

The about us page is where irrelevant content goes to die. Often it shouldn’t exist at all. But when it does, let’s at least make it useful. Do you have an about us page? The chances are it is less than useless. For a start, what is it for? I mean, your entire site is…

6 Little Social Media Tricks For Business

Social media is a revolutionary and fundamental part of any effective marketing strategy. However, it only really works if you do a good job of it! That’s why we have devised a list of 6 little social media tricks to help your business succeed online.

What is content marketing? An old school look at the technique

They say you shouldn’t write blog posts as a stream of consciousness, that they should be planned, crafted, pounded into a listicle, or a two thousand word bit of evergreen content that Neil Patel and his army of munchkin content writers crank out. I do actually say the say thing, but sometimes you have to…

Annoyingly, I Love My iPad Pro

If you know me at all, you will know I really am not a fan of Apple – I have an iPod Touch because nothing else came close when it came to podcasts, I’m selling it because Stitcher on my phone is better (plus i’ve got my iPad Pro now). I live in a Windows…

Blogging for Business 101 – All You Need to Know

Blogging in a fundamental part of many an online business success. Its the crux to many marketing techniques, its fresh content, unique content, its quality content and ultimately it can be evergreen shareable content. The content below is directly from one of our friends, Social Media Makes Sense who offer all kinds of Social Media…