What Determines the Success of your Adwords Campaign?

The basic concept of Google Adwords is to create a short advert using keywords that will promote your product or service. The short ads will show up alongside search results when a user types in a query that also matches your keywords. Google won’t just charge you for merely posting your ad; they will also charge you by the number of clicks your ad gained…

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Stop Loan Sharking in the UK

It’s not often you will see me make a somewhat political post on SEOAndy, I have andykinsey.me for that. However, today I must make a stand, I receive around 15 comments a day from companies spamming on behalf of Loan Sharks – so rather than encourage them today I am launching a new system. Those who are found to spam me and are Loan Sharks or acting…

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SEO Is Not A Miracle Marketing Solution

All too often, Internet marketers get caught up in search engine optimization and fail to recognize that it is merely one aspect of running a business online. This attitude is a leftover from a different era on the Web, when quality was less important than funneling massive amounts of traffic to a landing page. Today, that strategy will get you nowhere fast, and though SEO…

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Using Both No-Follow and Do-Follow Links in SEO

When it comes to search engine optimization, not all links are created equal. Google has long relied on back-links to determine a page’s popularity and influence its rankings, even after the infamous Penguin update. Of course, people tended to abuse the system, spamming links anywhere they could input text online. In response, search engines began recognizing two different types of links: no-follow and do-follow. Each…

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