Every Business Should Blog – Here’s Why

Blogging is something I do one a very regular basis, both here on SEO Andy and across other websites. The reality is though I don’t do blogging to boost rankings for anyone, I blog because it informs, it drives traffic and inspires loyalty. Those 3 pillars can then be leant on to potentially drive business, as I do for other websites (though not SEO Andy)….

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Embracing Failure – and My Love of Data

In Marketing, of any kind, there will always be failures. Failures to reach a target, Failures in a product or service launch, Failures in communications etc etc – as Murphy’s law states Anything that can possibly go wrong, does. Before we dive into this post I want to quickly point you to a few places which talk about embracing failure in business generally. Richard Branson…

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The Futures of SEO in 2014 – My Predictions

For a few years now I’ve written up what I think will happen in the following year for SEO and Digital Marketing, this is one of those posts and it relates to SEO in 2014. If you are wondering if my predictions come true, take a look at last years seo predictions and results, you may be surprised. So without further ramblings, which is what…

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Win a Pro Subscription to WordPress SEO Plugin Squirrly [updated]

Over the years I’ve experimented with many wordpress seo plugins, each has had its own unique abilities – though in general they all took on the roll of “doing everything”. But sometimes you want something a little more specialist, you want to optimise your pages and posts, you want to make sure the content is simply awesome – recently I came across Squirrly an awesome…

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My SEO Trend Prediction for 2013, did they happen?

Last year I made several predictions about how the seo industry would change over 2013, and the results are pretty much in with just a few days left this year. So lets take a look at what I said and what has actually happened… Prediction One – Quality Wins Rankings (correct) What I Said: I predicted that as with 2012 we would continue to see…

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In Short: Local SEO Experiment Results – Amazing!

Around a month ago I began a small but significant SEO test based on what I knew of Google Hummingbird and how it affected Local SEO Search Rankings. The task was simply to build a page, promote it using social media and user comments only, in order to achieve high search rankings for the given specific search terms. The Results are pretty staggering, number 1…

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Social Media in the Public Sector – Why?

Government agencies and public bodies of all kinds are using social media tools more and more as a mechanism to disseminate information and engage with the general public. In this series of guides we will be looking at the best practice of the public sector when it comes to using Social Media effectively as an engagement tool. We will be looking at everything from what…

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Best SEO Strategy? Start with Keyword Research

There are so many different opinions on which strategies work the best for SEO, but in reality, all SEO efforts should start with extensive keyword research. Whether you agree this is the most important aspect or not, if you don’t do keyword research, you’re bound for failure. Let’s review the reasons behind this being the more important SEO aspect. Getting the Right People to Your…

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