Photography & Image Optimisation for WordPress

Having written twice about SEO of Photography I don’t feel the need to duplicate content about SEO for Wedding Photographers or in general about image search optimisation for the web. However I do want to introduce you to a great plugin that I first found last year, its fairly simple in what it offers but the results are amazing. WordPress Plugin for Photographers The plugin…

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5 Reasons I Have an Unfair Advantage Over You!

Over the past few weeks I have been back out on the road seeing clients, giving social media training and attending the odd conference. It’s given me time to really think about where SEO Andy is and why it’s become a main-stay of my life and a part of the life of everyone who reads it. The answer came to me whilst listening to one…

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How important keyword research for SEO strategy

Keyword research is basically a method of finding out words and phrases, which the users are likely to type over the search bar of the search engines, which can relate to your site or niche area. So, if you are dealing with website design in any city like Orlando Florida, then people searching for website firms in this area would type keywords like Orlando website…

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How Multivariate Testing and SEO Can Improve Your Business Success

In today’s economic climate, finding ways to improve your business has become a key part of success, and given our rapid move into the digital age this means making improvements to your online presence such as your website. A business website can play a huge part in the overall success of the company these days, which is why this is one of the key areas…

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Manchester’s Destiny

This isn’t the normal post you see here on SEO Andy. This is a post about the ever changing digital world in which we live, and how Manchester in particular is working towards that future. But it’s not just building a great infrastructure, which it is, Manchester is investing in it’s future by investing in young people. This is a subject close to my heart…

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Overcoming Regular Marketing Hurdles – Part Two

Part One – Strategies to Overcome Common Marketing Problems Writing press releases to deadline – overcoming writers block This isn’t going to be a how-to type post on how to put a press release together… There’s plenty of those out there already. Yes, I may touch on some of these aspects but this blog is more about how to overcome your writers block and actually…

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Strategies to Overcoming Common Marketing Problems

As a former business journalist I’m all too aware of the deluge of press releases that most journalists are sent daily. A high proportion of these never get used because they are just not newsworthy enough. As a marketer it’s your responsibility to act as a filter before you even start writing. This is important because, A. A press release that has no interest to…

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You Thought Our Guest Blogging Rules Were Crazy!

Last September we announced that we had new editorial rules for guest posts that we would harshly stick too, we did this because we’d eventually spent a lot of time sifting through (what can only be described as) crap low quality content and duplicate content to find the good stuff. It had become a needle in a haystack scenario and to be honest we were…

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Google Page Rank is Dead

Google’s update to Page Rank came as a surprise to almost everyone in the SEO industry, not least because Mr Matt Cutts, head of Google Webspam had implied no such update would occur in 2013. To give you the background, Google has generally updated the once much heralded Page Rank every three months or so approximately. However, in recent times no update has occurred –…

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20 Amazing Social Media Statistics to Guide You in 2014

As we discovered in a recent post the world of Digital Marketing is Always Changing – 2013 saw much change, and predictions for digital marketing trends in 2014 show even more change is coming. Social Media will evolve and continue to mature, there will be new “hit apps” which may get bought for a billion dollars and the social media statistics below will continue to…

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